?The Need Help Foundation is relaunching its Ruble a Day campaign. What it is?
The name of the initiative speaks for itself. The Foundation invites donors to regularly allocate a small amount to charity – a ruble a day or more. This approach allows organizations to plan their own costs and work stably.
The action was first launched in 2018, over 4 years of work, 270 million rubles were collected with its help, and the average monthly donation was about 55 rubles. – the cost of one trip in the capital’s metro.
The Need Help Foundation noticed that people are more likely to donate to large organizations, and regional NGOs are left without attention and resources, and decided to try to change this. Together with colleagues, we suggest that you choose to join the action and choose the funds to which you are ready to donate a ruble per day. Or more.
SOTA (@sotaproject)
