Coca-Cola HBC (Coca-Cola Hellenic), one of the largest bottlers of The Coca-Cola Company products, announced the purchase of Brown-Forman Finland, the owner of the Finlandia vodka brand. The parties plan to complete the deal in the second half of 2023.
A posting on the Coca-Cola HBC website said the deal was valued at $220 million. The assets are being acquired through CC Beverages Holdings II BV, a subsidiary of Coca-Cola HBC.
The company believes that the acquisition of the owner of the Finlandia brand will enhance the reputation of Coca-Cola HBC in the field of premium alcoholic beverages. Coca-Cola HBC has been distributing Finlandia and other premium spirits for over 17 years. The acquisition will further enrich and strengthen its portfolio in other markets, the statement said.
Since February 24, the full-scale invasion of the Russian Federation into Ukraine, more than 1,000 companies have left Russia, including Coca-Cola HBC (Coca-Cola Hellenic), the distributor of Coca-Cola in Russia. Now in the Russian Federation they sell the Dobry Cola drink.
